Community Media Matters Report
The Community Media Matters Report was a comprehensive study of Australian community broadcasting audiences, conducted by Griffith University over 2 years.
The project was of national and international significance as there had previously been no activity, on a comparable scale, that was focused on collecting information from community radio listeners.
The data from the report (published in 2007) enhanced already established information about community radio listeners, by examining why they chose community broadcasters to listen to. The study also provided further insights into how audiences access content, with a detailed look at Indigenous and ethnic stations, and their listeners.
Authors: Michael Meadows, Susan Forde, Jacqui Ewert and Kerrie Foxwell.